Meet the Expert
Craig Peters
CEO, Awasu Design
- Founder and CEO of Awasu Design
- User experience professional with more than ten years of experience in design, management, and organizational strategy
- Co-founded Bolt | Peters, a user experience research firm acquired by Facebook and serves on the Board of Advisors
- Clients include: Hallmark, Time Warner, Restoration Hardware, PeopleSoft, Blue Shield, KQED, EMC/Documentum, and Wells Fargo
Meeting Packages from $490
Your Meeting Package Includes:
- All 7 Best Practices
- Pre-Meeting Discovery Process
- One-on-One Call with Expert
- Meeting Summary Report
- Post-Meeting Engagement
Organizational Excellence for User Experience Design Teams
CEO, Awasu Design
Risks & Opportunities
Risks
Companies that do not make good use of user experience design teams run the following risks:
- Design inconsistencies in the product
- Slower design process
- Reduced stature of the design team
- Lower staff morale and retention
Opportunities
Companies that achieve excellence in the use of user experience design teams have these opportunities:
- Better design
- Scalability of design team
- Greater cohesion between design teams and business partners
- Greater involvement of the design team in strategic stages of the process
Organizational Excellence for User Experience Design Teams:
Risks & Opportunities
Expert Topic