Meet the Expert
Jeff Odiorne
President, Revival House
- Won multiple accolades from The One Show, CA, D&AD, and Cannes.
- Wrote the taglines “If it’s in the game, it’s in the game” for EA Sports and "All things sporting good" for Sports Authority.
- His agency was written about as one of the 10 greatest success stories of overseas expansion in a book published by The US Chamber of Commerce.
- Featured in Wired Magazine and The Wall Street Journal (even got his face illustrated); TV appearances on Business Unusual and The Greta Van Sustren Show.
- Clients have included: Nissan, Mercedes, GM, Dell, Burger King, Round Table Pizza, Labatt's, Stroh's, Budweiser, Ketel One Vodka, Hershey, Campbell's Soup, Xerox, Kodak, Mirage Hotel/casino, Treasure Island Hotel/casino, Ally Bank, Etrade, Olive Garden Restaurants, Febreze, and P&G.
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- All 7 Best Practices
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Disruptive Creativity - How to Create Value and Differentiate Your Brand
President, Revival House
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Zag zig is the new zig zag: Know the rules so you can break them.
Take big swings: If you're not willing to go big, you're wasting your money.
Make culture not ads: Strive to make your brand a topic of conversation.
Convert customers into brand zealots: Sell your customers and they'll sell for you.
Visualogue enhances dialogue: People communicate with images more now than ever before.
Creative by committee is death by committee.
Technology won’t substitute for story-telling.
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Best practices today.
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Disruptive Creativity - How to Create Value and Differentiate Your Brand:
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