Meet the Expert
Mary Gilbert
President, Kinanda Sustainable Brand Development
- 20 years experience in digital marketing, loyalty marketing and customer relationship marketing.
- Clients have included: Microsoft, AOL, Cisco, 3Com, EA, HP, Intel, Sun, Oracle, Wells Fargo, and Mindjet.
- Built and grew MRM Worldwide's agency account for Microsoft. Led launch of SharePoint, the highest-performing B2B campaign in history of Microsoft. Led the agency relationship with Microsoft's U.S. subsidiary, with $25MM in fees and $100MM media.
- Founded Kinanda Sustainable Brand Development, which helps brands and agencies cultivate behavior shifts and create sustainable institutional value and growth. Clients include Walmart, Virgin Atlantic, Destination British Columbia, Intel.
Meeting Packages from $400
Your Meeting Package Includes:
- All 7 Best Practices
- Pre-Meeting Discovery Process
- One-on-One Call with Expert
- Meeting Summary Report
- Post-Meeting Engagement
Customer Life Cycle Marketing
President, Kinanda Sustainable Brand Development
Target Audience
Chief Marketing Officer, chief revenue officer, chief customer officer, chief sales officer, head of customer relationship marketing and management,
Management staff, marketing and product marketing staff, salespeople, customer service staff, retail staff
Technology, telecommunications, software, hardware, e-commerce, internet
Small startups that are trying to scale quickly; medium-sized companies who are looking to improve their customer life cycle marketing; Fortune 500 companies that are refining or overhauling their strategies
Customer Life Cycle Marketing:
Target Audience
Expert Topic