Meet the Expert
Gregor Berkowitz
TrustedPeer Expert, TrustedPeer, Inc.
- 25 years in consumer electronics innovation, development, supply chain and distribution.
- CEO and founder of MOTO Development Group - acquired by Cisco
- Clients include: Apple, Intel, Logitech, Microsoft, Pure Digital, Contour, litl.
- Holds six U.S. and international patents in area including mechanism design and cloud computing.
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Consumer Electronics - Product Innovation from Opportunity to Realization
TrustedPeer Expert, TrustedPeer, Inc.
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Innovators are open to new ideas and able to let go of constraints.
Innovation requires iterative cycles consisting of ideation, analysis and unification.
Ideation is as much about the process as the ideas; look for ideas that will lead to opportunities and not necessarily the opportunities themselves.
The analytic process should elucidate distinct choices and their consequences, in order to create complete concepts that can be easily understood.
Development process that uses a hybrid of waterfall and agile methods is most effective for complex programs.
Time to market is critical in consumer products – the minimum viable product should be uncomfortably small.
Effective organizations and teams define aggressive and realistic program plans and consistently deliver on them.
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Consumer Electronics - Product Innovation from Opportunity to Realization:
Best Practices
Expert Topic