Meet the Expert
Brian Bennett
SVP Sales & Marketing, Facilitr
Professional Experience: B2B go-to-market executive with particular expertise in Indirect Channels. Blend of Sales, Marketing, and Demand Generation experience gained primarily at venture-backed software companies in Silicon Valley and NYC. 5 years involved with digital marketing solutions, and multi-channel ad agencies.
Sweet Spot: An executive position (VP or above) with a growth stage software business, with responsibility to identify and develop new revenue streams from an Indirect Channels charter, to compliment an already established Direct sales channel. Leading a team of 5 to 50 people.
What I’m good at:
- Strategic Go-To-Market Plan Development – With an emphasis on Demand Generation, Sales, and Indirect Channels
- Indirect Channels/Business Development – Identify and develop incremental revenue streams
- Sales – Direct, Indirect, Inside. Lead and build teams of quota carrying reps
- Demand Generation – Blend of traditional and digital marketing. Drive MQL contribution
- Sales Process Optimization – CRM best practices, Marketing alignment, training, measurement.
- Coaching and mentoring junior sales professionals
Meeting Packages from $400
Your Meeting Package Includes:
- All 7 Best Practices
- Pre-Meeting Discovery Process
- One-on-One Call with Expert
- Meeting Summary Report
- Post-Meeting Engagement
B2B Go-To-Market Sales and Demand Generation Strategies for New Market Initiatives
SVP Sales & Marketing, Facilitr
Target Audience
CEO, CMO, director of sales, director of marketing, general manager
Senior level sales and marketing executives, sales teams, marketing teams
B2B marketing, advertising, manufacturing, distribution, technology
$10 million to $3 billion in revenues
B2B Go-To-Market Sales and Demand Generation Strategies for New Market Initiatives:
Target Audience
Expert Topic