Meet the Expert
Geoff McDonald
Former Global VP - Marketing, Communications, Sustainability and Talent, Unilever
- London-based thought leader and global advisor in HR, marketing, communications and sustainability.
- Career at Unilever spanning 25 years, culminating with his leading the company's groundbreaking work in business model transformation with purpose at its core.
- Previous roles at the company have included work across Africa, the Middle East, Turkey, Asia, Europe and the Americas. Unilever is a global corporation with turnover of £50 billion and 150,000 employees in 90 countries.
- A sought-after speaker, he inspires and provokes organizations to put purpose at the center of everything they do. Has spoken at Cambridge University, Warwick and Oxford as well as corporate events across Australia, Europe, Japan, North America, and Africa.
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- All 7 Best Practices
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- Meeting Summary Report
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Purposeful Business - Doing Well by Doing Good
Former Global VP - Marketing, Communications, Sustainability and Talent, Unilever
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Make the business case for doing well by doing good.
Make the moral case for doing well by doing good.
Engage the leadership. Make them agents of change.
Align your company's infrastructure to support a purpose-driven business model.
Foster the well-being of your employees.
Make purpose central to your core process. No CSR!
Enlist an expert advisory board.
Access all 7 of Geoff’s
Best practices today.
Best practices today.
Geoff draws from years of experience to offer
you exclusive insights and tools.
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(applies towards first Expert Package with Geoff)
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